Parakey and The Techno Creatives win Red Dot 2021

The PropTech company Parakey and the product & design agency The Techno Creatives have won the distinguished Red Dot 2021, one of the biggest design competitions worldwide. From 9,000 applications this year, the recognition in the Brands & Communication Design was given for Parakey’s product video, in the category Film & Animation.

Parakey is a scalable cloud and smartphone-based access control system. The awarded movie used storytelling and 3D illustrations to take viewers on a journey within Parakey's product line, showcasing the features and technology behind its mobile access platform, professional digital lock, and control unit.

“Parakey’s products are complex and we manage to create a movie that covers the full journey —  from production and installation to usage — in a clean and understandable way. Working with a clean typography, animations and illustration, so that all users can visualize and recognize that unlocking a door digitally with Parakey is simple, just as it should be”, explains Jay Design, Interaction Design Specialist at The Techno Creatives. “For us, it’s an honour to receive the remarkable Red Dot award with Parakey.” 

“We are happy and grateful for The Techno Creatives’ expertise help to visualize how and where our mobile access platform is used. Although, we are not surprised that their great work was awarded the Red Dot Award and we are proud to be a part of it”, says Cécilia Rubinstein, Marketing & Communications at Parakey.


Red Dot Award

The Red Dot Design Award is a German award that has become established around the world as one of the most sought-after seals of quality for design excellence. According to the organization, never before have so many companies and agencies faced the professional judgment of the international jury. In total, 20,000 participants in 49 countries submitted products, communication projects, brands, and prototypes and concepts. 

The winners will be presented in Red Dot's yearbooks, museums, and on the Red Dot website (www.red-dot.org), from November.

Take a look at the awarded video:


>> Download PDF

>> Download Swedish version

For more information, please contact:

The Techno Creatives
Fernanda Schimuneck
, Brand Communicator
fernanda@technocreatives.com
+46-0-722 66 7058
LinkedIn | Instagram | Facebook 


Parakey
Cécilia Rubinstein
Marketing & Communications Parakey
cecilia@parakey.co
+46 73 988 90 05

The Techno Creatives tailor iconic experiences, services, and products - partnering with companies across the globe. With offices in Gothenburg and Shenzen, The Techno Creatives leverage design, strategy, and tech capabilities to explore, develop, and accelerate new impactful solutions.

Parakey
Parakey AB develops and sells a digital access platform where a smartphone is used to open locked spaces such as apartments, offices, garages, etc. A mobile key is distributed digitally via Parakey's access platform to the user and the service is administered via Parakey's web portal or via integration. Parakey today has over 200,000 unique users with the ability to open locked spaces with their mobile phones.



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